The format that has the buzz right now is the one playing throwback rhythmic songs – whether you call it Classic Hip Hop, Rhythmic Hot AC, or Throwbacks. It is a product category that many broadcasters are studying as a potential opportunity or threat. The question is if this is a format with ‘legs’ or a blip [...]
Google CEO Eric Schmidt feels there are four companies that dominate the center of the technology sector because they have exploited a unique platform. Google, Amazon, Apple and Facebook each use sophisticated computer science to identify a category and become 'famous' for it very, very quickly. Technology provides that opportunity as well as the potential for economies [...]
We are seeing some new schools of thought with regard to big Morning Show success with the new PPM ratings methodology. Early PPM results show some of the big heritage morning shows earning a fraction of the ratings reported in diary. This phenomenon in mornings is similar to what we had written previously with some of the [...]
