Is the World Ready for 100% User-Driven Radio?

In the news this week is how Jelli, the user driven online radio player, is now broadcasting live in Las Vegas on 2 stations, Jelli 96.7 (KYLI-FM) and Jelli 94.5 (KXLI- FM), 24/7. For those uninitiated with the Jelli online experience, listeners can, according to their website, “tune in and vote real-time with other listeners to decide [...]

By |2019-10-16T19:26:55-05:00July 1, 2011|Research|

Google Sees Itself As Part of a “Gang of 4”

Google CEO Eric Schmidt feels there are four companies that dominate the center of the technology sector because they have exploited a unique platform. Google, Amazon, Apple and Facebook each use sophisticated computer science to identify a category and become 'famous' for it very, very quickly. Technology provides that opportunity as well as the potential for economies [...]

Is It Worth the Time and Cost to Pursue Customers Through Social Media?

You might be entertaining the idea of wading into the waters of social media to keep your brand relevant. Or, maybe you might already be in the Facebook and Twitter world shooting things at the wall and hoping they stick and that you are extending your brand awareness with your random messages. Or, possibly you are already [...]

By |2019-10-16T19:30:24-05:00May 24, 2011|Research|

Radio Comes to the Rescue for Tornado Victims

As programmers, we are absorbed by the daily duties of keeping score of our stations. PPM reports, song scores, song counts, music meetings, promo meetings, and web-hits on station websites encapsulate our days. And with our sleeves rolled and our heads under the hood all day long, it is easy to lose track of the big-picture and get lost [...]

By |2019-08-14T18:48:36-05:00May 6, 2011|Research|

I Hope You Don’t Hear This Conversation in Your Station…

A programming staff member at a client radio station overheard a sales person on the phone with a client. Apparently, there was a mistake with the spot schedule and the salesperson was going to make it up to the advertiser: "Its no problem. I'll include you in three e-blasts today to our VIP database." I hope you [...]

By |2016-04-23T09:01:03-05:00March 15, 2011|Research|