The New Groundbreaking Findings to be Revealed in Thursday’s Webinar Half of all women now say that they can foresee a day when they don’t need to listen to music on the radio. That’s one of the statistics that will be discussed this Thursday as we release in conjunction with Alan Burns and Associates the first set [...]
Alan Burns and Associates, in partnership with Strategic Solutions Research, will begin releasing results of a new national study of women’s media consumption next week. The study, the latest in a series began by Burns in 2010, will profile women’s attitudes toward and usage of radio, online streamers, music and other media.“Nielsen data shows some important changes [...]
There has been some chatter in the industry that the Throwback Rhythm format is “dead” and was a flash in the pan, but we would like to respectfully disagree. We have found it IS a viable format option in the right conditions and with the right execution. This Rhythmic Gold format hasn’t really consolidated under one name [...]
There is so much chatter in the radio business about content being 'king' and the importance of generating content, but it is important to know what IS good content and what motivates listeners to tune-in? We went back and studied hundreds of content research projects, evaluated thousands of pieces of content voted on by tens of thousands [...]
We're grateful for the huge turnout for today's first of 3 Content Superhero webinars. This is a joint project with our company and Tracy Johnson Media Group. The webinar channel reached capacity and attendees kept us another 30 minutes with great questions. If you missed it, we're doing an encore of Chapter 1 this Thursday at 1pm [...]
The format that has the buzz right now is the one playing throwback rhythmic songs – whether you call it Classic Hip Hop, Rhythmic Hot AC, or Throwbacks. It is a product category that many broadcasters are studying as a potential opportunity or threat. The question is if this is a format with ‘legs’ or a blip [...]
